WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
EBOOK:
Predictive analytics can help businesses look for meaningful patterns in data, then build models that forecast what is likely to happen in the future.
WHITE PAPER:
In this white paper, learn how to build a successful ABM foundation with data-driven account selection and modeling. Explore 4 signs your company is failing with ABM account selection, and discover how to match your account selection with active demand in your market.
EGUIDE:
Alteryx's senior vice-president for Asia-Pacific addresses some misconceptions about data analytics and what the company is doing to stake a bigger claim on the market.
EBOOK:
The Nordic countries are renowned for being home to thriving tech startup scenes so it is hardly surprising that IT is a disruptive force in the region.
EZINE:
In this week's Computer Weekly, we look at the technologies needed to support deep learning and AI applications in your organisation. We hear about Southern Water's data management overhaul and the benefits achieved from centralising its data team. And we examine best practice in managing large-scale Docker implementations. Read the issue now.
RESEARCH CONTENT:
Fewer than 10% of CIOs identified themselves and their companies as being advanced in the journey to incorporate technology into their digital business strategies, Deloitte's 2018 CIO survey reveals in the UK edition of its 2018 global CIO survey, Manifesting Legacy: Looking Beyond the Digtal Era.
EGUIDE:
As an authority cited in the lead article in this e-guide explains, for many businesses "real time" means more frequent business intelligence reporting or data model updating. And yet, as another article in this e-guide explains, many organisations lack the infrastructure and culture necessary to deliver the required data.
EGUIDE:
In a competitive analytics market, differentiation is key for smaller, independent vendors. Pyramid Analytics is making the necessary waves via their end-to-end business intelligence platform. Keep reading to learn why companies are choosing Pyramid Analytics as their trusted partner for critical insights across their business lifecycle.
EGUIDE:
What's the key to a successful CX? Is it personalization, AI, chatbots—a combination of all the above— or something more? Inside, discover the key to creating a successful customer experience. Learn how chatbots are influencing the state of customer support, and explore how other emerging technology trends can improve your CX success rate.
