EZINE:
In this week's Computer Weekly, the digital chief at Audi UK discusses how the car maker is tackling the slump in new car sales. One of the largest global malware botnets has been taken down, but how much of a blow will it be for cyber criminals? And we hear how one county council made huge savings on its SAP installation. Read the issue now.
EGUIDE:
Shoppers are looking for more personalized, responsive, relevant experiences, and in order to provide that, your business needs an effective customer experience management (CEM) strategy. Learn how when you access this expert three-part e-guide and discover six top concepts that make up a successful CEM strategy.
WHITE PAPER:
Thirty-five percent of consumers say they would never use a mobile app again if it contained incorrect product data. This brief resource explores how the global standards body GS1 established the Global Data Synchronization Network (GDSN) as a means of combatting outdated, inconsistent product information.
PRODUCT LITERATURE:
Higher education relies on information technology to improve operational efficiency. Discover how enterprise Service Oriented Architecture (enterprise SOA) helps leverage the current IT assets to provide improved education and research at a lower cost.
CASE STUDY:
To adeptly meet new business conditions and reduce total cost of ownership, Overstock.com recently implemented a virtualized, multitiered storage solution. Read this case study to learn about the dramatic cost reductions and operational efficiencies Overstock.com has realized.
sponsored by Silverpop Systems Inc. an IBM Company
WHITE PAPER:
This white paper reviews the key steps necessary to implement a transactional email marketing campaign. It also recommends methods to ease the pain of implementation while improving the results.
WHITE PAPER:
Business survival in the age of the smart consumer means empowering your customers to shop how and when they want. In this white paper, find the results of a recent survey of more than 30,000 consumers and uncover the key trends shaping the world of retail.
EGUIDE:
In this e-guide, Brian K. Walker of Forrester and other experts provide six key factors that can make or break a customer's shopping experience and, ultimately, an e-commerce business.
WHITE PAPER:
Retailers must understand that the online shopper segment is continually maturing and be mindful of how this evolution influences consumers' expectations.
WHITE PAPER:
ISACA recently unveiled the results of its 2010 survey "Shopping on the Job: Online Holiday Shopping and Workplace Internet Safety." This white paper discusses many of the risks associated with such actions and provides recommendations for enterprises dealing with such challenges.