WHITE PAPER:
Download this white paper to examine common models and insight on what qualification criteria to focus on in determining your own ideal approach to ABM scoring.
EBOOK:
Digital Experience Management platforms are developing and becoming more sophisticated as companies seek to intensify relationships with customers in order to gain competitive advantage against their peers. Improving customer experience will only become evermore important as companies endeavor to navigate an increasingly turbulent economy.
WHITE PAPER:
Find out why so many are turning to the power of advanced information management and analytics (IM&A), in order to improve their understanding of consumers and deliver a seamless and more satisfying omni-channel experience.
EGUIDE:
Do the cloud and CRM go hand in hand? Most will argue yes, but why? In this expert e-guide, tap into advantages of CRM in the cloud, and learn how technology company Shuttle Cloud uses cloud tools to manage customers, organize sales leads and hire internally. Plus, gain tips for making social CRM tools work effectively in your organization.
WHITE PAPER:
Access this whitepaper to discover 5 essential questions every marketing department should be able to answer, and how data analytics is stepping up to the plate to help. Read on to tap into the data you already have, and bolster your revenue flows.
EGUIDE:
Omnichannel customer experience strategies break down data silos that have held back multichannel strategies. Read on to learn how to view different channels as part of the bigger picture, gauge your companies investments in each channel, and how the omnichannel approach is presenting a shift in how we think about customer experience management.
CASE STUDY:
This brief case study discusses the analytics system Tangerine Bank implemented to pull actionable insights from customer feedback regarding online banking. Access now to see how this financial institution secured their footing and profitably navigated a brand change.
EGUIDE:
The key to success is being able to use the data you collected to develop effective CEM strategies. In this expert e-guide, explore how organizations from multiple industries are leveraging insights from data analytics to develop effective customer experience management strategies and give their businesses a boost.
EBOOK:
The right combination of technology and human resources behind CRM analytics can provide a competitive advantage. Discover how you can empower sales, marketing, and customer service teams to make smarter, data-driven decisions with CRM analytics.
EBOOK:
This expert e-book looks at modern changes in customer experience management. Access to explore mobile and social CRM's increasingly dominant and multidimensional role in customer engagement, as well as ways to transform customer data from disparate digital sources into more personalized messaging.