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ABSTRACT:

China is expected to be one of the world’s largest luxury markets, making it highly attractive to companies today. While there is great potential to sell to this market through online outlets, few companies have taken advantage of the opportunity.

Download this podcast to hear Forrester Research Director Zia Daniell Wigder speak about China as an emerging market and why a local presence and optimized ecommerce infrastructure are vital to succeeding in your venture. Also learn how CDNetworks, the only content delivery network (CDN) business with presence in China, can help you achieve full scalability, reliability, and performance for your ecommerce and web application performance not only in China but across the globe. Learn more as you hear about topics including:

  • How to establish your brand in China
  • How to navigate the complexity of operating in China
  • How to optimize user experience and ensure buyers in China become loyal customers
  • And much more!

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