BtoB Reports

Profiling ABM Success: New Research for Benchmarking and Roadmapping Your Own ABM Journey
sponsored by TechTarget
RESEARCH CONTENT: As account-based marketing (ABM) evolves, so too do the ways leading organizations implement it. In this research report, learn about successful B2B ABM practitioner experiences, successes, and struggles. Glean insight into ABM strategies, and explore the profile of a successful ABM program.
Posted: 08 Feb 2021 | Published: 18 Apr 2019

TechTarget

E-guide: 5 must-have integration competencies for competitive advantage
sponsored by IBM
EGUIDE: In this exclusive e-guide, explore the latest trends in application integration and learn why better collaboration is critical for a successful integration environment. Also, learn five key integration competencies that will give you a competitive advantage
Posted: 20 Mar 2014 | Published: 20 Mar 2014

IBM

B2B Collaboration: No Longer Optional
sponsored by IBM
WHITE PAPER: In this report from the Aberdeen Group, get an in-depth look at why B2B collaboration is such a priority, as well as what actions business leaders are taking, the challenges they face, and their plans to execute B2B collaboration strategies.
Posted: 25 Jun 2014 | Published: 31 May 2012

IBM

Innovators Use B2B Integration Software to Shrink Cycle Times and Cost
sponsored by IBM
WHITE PAPER: IDC conducted a study on behalf of Sterling Commerce, an IBM Company, to determine how Sterling Commerce customers were using B2B integration software innovatively to improve core processes. Continue reading this paper to learn the results of that study and find out how innovators use b2b integrations software to shrink cycle time and cost.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

The Future of Business-to-Business Integration
sponsored by IBM
WHITE PAPER: In this IDC report, explore how organizations are evolving their B2B integration capabilities to adapt to new business and technology trends, as well as achieve operational and customer excellence.
Posted: 25 Jun 2014 | Published: 31 Mar 2013

IBM

9 Steps to Building a Business Case for B2B Integration
sponsored by IBM
WHITE PAPER: Putting together a business case does not rank high on most IT executives’ list of favorite activities. But the ability to put together a compelling case is now more than ever a core competency. This paper explains how you can significantly increase your chances of approval if you follow the nine steps provided within.
Posted: 24 Feb 2011 | Published: 24 Feb 2011

IBM

Microservices and SOA: Overcome Modern Integration Challenges
sponsored by TechTarget App Architecture
EBOOK: Microservices and other new technologies make modern integration increasingly complex. Learn how to overcome integration problems when merging new and old infrastructures by leveraging APIs, software containers, continuous engineering, and more.
Posted: 15 Feb 2017 | Published: 09 Feb 2017

TechTarget App Architecture

Transferring Data without Secure Protocols?
sponsored by IBM
WHITE PAPER: This white paper outlines a solution that protects your data wherever it may be so that your users can remain productive.
Posted: 07 Apr 2014 | Published: 07 May 2014

IBM

B2B Integration Services for Secure Connectivity and Collaboration
sponsored by IBM
VIDEO: Watch this brief video to learn about B2B integration services that provide a lower TCO than in-house B2B technology. With a pay-as-you go service configured for your business, you'll get help managing, onboarding, and supporting your trading partners.
Posted: 26 Jun 2014 | Premiered: 16 Jan 2012

IBM

B2B integration tools for a streamlined value chain
sponsored by IBM
WHITE PAPER: Did you know that while 73% of executives say B2B integration is key to business success, only 17% believe they've actually achieved this goal? If you're struggling to manage a complex value chain of partners, suppliers, customers, and distributers, the right B2B integration tools may be the answer to your woes.
Posted: 09 Apr 2014 | Published: 31 Aug 2012

IBM